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Current positionReducerHome>> Knowledge of international trade>> International Trade Practice

International Trade Practice
The first chapter deals with import and export contract
Import and export business turnover is broadly divided into five areas: inquiry , an offer , but also disk and re -offer , acceptance, a written contract , the five aspects are interrelated , but not necessarily individually experienced them, an offer and acceptance are the two most important aspects are indispensable because the party after an offer must be accepted unconditionally after each other in order to become one pair of mutually binding contract parties to the transaction in order to clarify the rights and obligations generally finalized in writing , signed by both parties , holds one, according to the implementation , this behavior is a contract. chapter will discuss how writing transactions and contract negotiation process should be noted that the basic matters .
Training points:
An ability to independently review the terms of the contract and enter into favorable terms for one's own
2 , the contract can be drafted in English
International trade contract basic steps
The occurrence of an international trade business is ultimately derived from the contract The contract is subsequently basis for implementation of all business activities , therefore, the contract is the first and most crucial step in it 's correct or not will affect the global the success of the business in the course of trade negotiations , often accompanied by a series of business correspondence between the implementation .
Contract was made ​​the parties through consultations meaning made ​​on a consistent basis . Transaction negotiation process is the process of entering into the contract . Foreign trade through international market research side in the selected target market , we began to establish business relationships with target customers , and conduct specific transaction negotiations , including inquiry , an offer , counter offer and acceptance of four links , of which an offer and acceptance is decisive , but also enter into a contract and the basic legal procedures necessary in order to clear the parties to the transaction rights and obligations , generally finalized in writing , signed by both parties , holds one, according to execution. generally, contract the basic steps are:
( A ) transactions contracted to foreign customers sent a letter of thanks to each other's orders, instructions sent with the sales contract or sales confirmation , urging its rapidly back to the sign and the open letter of credit .
( Two ) making sales contract or sales confirmation , requiring comprehensive and specific terms .
( Three ) under a deal with the customer the ultimate conditions for making a careful accounting of export contracts , including : total turnover , the actual total cost , the actual domestic costs , the total sea freight , the total premium , the total commission , the total amount of profit margins .
Flow Chart
International market research

Selected target market

Build customer relationships

Negotiated transactions
Inquiry , an offer , counteroffer, acceptance
Contract or confirmation
II find markets , products and trading partners
Before the start of the transaction , we usually have to consider which markets to sell products , what price , competition status, how sales and other issues , which requires us to strengthen the international market research, extensive knowledge of products through various channels and market conditions , in order to choose the right products and markets, and has targeted to develop appropriate strategies .
As traders, we can through the following channels to understand customer data :
1 Commercial Counsellor at the embassy , trade associations, business offices , banks
(2) Business Directory, Media Advertising , Internet
3 fairs, exhibitions
4 market research
Through the Internet to find customers
With the rapid development of Internet , but the changing face of huge information base , how to quickly and accurately find the information they need has become increasingly important. Search engine provides a solution to this problem.
( A ) What is Search Engine
A so-called search engine on the Internet is a special implementation of information search site , they can be classified on the home page and search . If you enter a specific search term , the search engine will automatically enter the index list to match all search terms identify the content and displays a connection point to store these information list .
2 Currently , Internet , there are some well-known search engines, such as Google, Yahoo, Sohu, MSN, AOL, baidu etc. mastered their use , to improve the search efficiency helpful on the Internet is now about 98 % of the information the English form, so the Chinese people for the Internet , the need for a familiar Chinese search engine to guiding the commonly used Chinese search engines Sohu, Netease, Sina and China Yahoo , etc. They each have a collection of tens of thousands a Chinese Internet site , its friendly Chinese interface is very popular.
( Two ) using a search engine
First start the Internet Explorer browser , in the address bar, enter the URL of the site you want to access its Chinese name.
1 refine search keywords . Needless to say , choosing the right keywords is the beginning of everything . Learned from a complex search intent in the extraction of the most representative and indicative of keywords is essential to improve the efficiency of information queries , this skills ( or experience ) is the mother of all search techniques well known to the search engines you must first enter the keyword to search for information , so that the key word is the beginning of everything . most cases can not find the information needed because in the keyword selection direction shift occurred , learn from a complex search intent to extract the most representative and indicative keywords to improve search efficiency is essential skills in this area ( or experience ) is all other search techniques foundation.
Select Search Keywords principle is to first determine what you want to achieve, in the mind to form a clearer idea that I'm looking for in the end is what is informative document or a product or service and then analyze the information What are some similarities, as well as information from other similar characteristics , the last from these directional concepts such information to extract the most representative of key words, if this step well, often you will be able to quickly locate looking for something , but most of the time you do not need to use other, more complex search techniques .
Select keywords sometimes need to move some brains , the challenge is how to find a certain type of the key features of Web documents , and features creatively explore. Direction beginning may be a bit puzzled , but we understand this way of thinking , coupled with the usual practice when searching multiple search keywords refine your subconscious will eventually become a reaction .
2 refine your search criteria. Search criteria more specific search engine returns results more accurate , and sometimes multiple input twelve Keywords effect is completely different, this is one of the basic skills of searching and you give the more search criteria Specifically , the search engine returns the results will be more accurate .
Since English words are arranged in the difference ( in English there are spaces between words are separated , and the Chinese no ) , making the Chinese search engine keyword become a major challenge , although currently supports Chinese search engine keyword terms has done quite well, but for it to be perfect is not realistic and therefore more words in the search case , we recommend the initiative to Chinese words separated by spaces , to avoid excessive invalid search . Additionally some of the function words and too common nouns, such as in the English "and", "how", "what", "web", "homepage" and the Chinese in the " the ", " land", "and" so search engine is not supported. these words are called stop words (Stop Words) or filtered word (Filter Words), when these words in the search are ignored by search engines .
3, with good logic command. Searching Boolean logic commands usually refers to the command "AND", "OR", "NOT" and the corresponding "+ ", " - " and other logic symbol command. Equally make good use of these commands our daily search applications to achieve a multiplier effect. search engines basically support additional logic command to query , commonly used is the "+ " and " - " sign , "+" sign (AND) specified in the search for an item covered , while the " - " sign (NOT) is used to exclude an item from the results , or with the corresponding Boolean (Boolean) logic commands aND, OR , and NOT. symbols can make good use of these commands substantially increase our search accuracy .
4 exact match search . Exact match search is narrow search results a powerful tool , in addition it can also be used to achieve some other way unable to complete the search task In addition to using the aforementioned logical order to narrow your search , but also use quotation marks to force search engines will certain words , such as stop words as part of a phrase to search Note the quotation marks should be English characters , although some search engines now have support for Chinese punctuation , but taking into account the other engines , it is best to use to develop English characters habits ) for exact match queries ( also known phrase search ) .
5 special search command . Apart from the general search function, search engines provide some special search command , in order to meet the special needs of high-end users , such as query external links pointing to a site within a site and all related pages and much more. these commands , though not common , but when the search needs in this respect , they are of great help to the for the average user, mastered several search techniques described earlier would have been sufficient , but sometimes we inevitably there will be some special needs, and the search engine also supports some special search commands to help us pinpoint the required information.
( 1 ) Title Search : Most search engines support the search for the title of the page , the command is "title:", in Yahoo is "t:" ( note the colon is not followed by English characters and spaces ) .
( 2 ) Site Search : We can search for the site , the command is "site:" (Google), "host:" (AltaVista), "url:" (Infoseek) or "domain:" (HotBot).
( 3 ) links to search on Google , the user can through the "link:" command to find a site outside of incoming links (inbound links). You can use this command to see who and how many sites link to you to do .
6 additional search functionality for the convenience of query information , the search engine also provides a few additional search features ( some may be in the search engine Advanced Search Advanced Search page, select ) , such as :
( A ) the word derivative : When you enter "thought" , if you select this function , the search engine divided by "thought" as search terms , but also to "think", "thinking" is equivalent to root words to search.
( 2 ) Web Snapshot: directly from the engine database cache (Cache) transferred out of the web archive file , user-friendly Web content in the preview to decide whether to visit the site , or a change in the corresponding web page when you view the original page . Usually cache is saved in the text portion of web pages , images and other multimedia elements or to real-time from the corresponding website. compared with other additional features , "Cached " is still quite useful .
( 3 ) Search within the site : When you find a page, search engines provide access other pages of the site 's features . Similar to "site:", "host:" and so on command.
( 4 ) Transverse related queries when users find some interesting pages, search engines provide query functions similar to other pages ( not limited to the same site ) .
( 5 ) extends the concept of the query. To a keyword query, search engines and other related fields are listed for you to choose your search criteria .
In addition to the above features , and now search engines have begun to provide classified search , such as news search, image search, news group search , Flash search so forth. Information search engine queries after all, just a tool for us , unless you want to become experts in information search , or grasp the basic search skills and increase the use of clever enough to meet our daily needs.
Search engine several points , work in different ways , resulting in an information coverage differences , we usually search only focus on certain one search engine is unwise, because even the best search engine also has its limitations , and reasonable manner should is selected according to the specific requirements of different engines .
Our everyday information needs can be broadly divided into two types , one is looking for reference, the other is the query product or service , then the corresponding search engine choice should be the full-text search engine (Full-Text Search Engine) and directories ( Search Directory).
Demand for the former , because the goal is very specific , and directory entries in the index are linked to accommodate limited amount of information , can not meet our requirements , so the full-text search engine will naturally become our choice. Text search engines work according to principle , it is extracted from the web all the text information, so matching the search criteria is much larger range , but also be able to meet even the most irrelevant information needs , which is why the majority of Contents Index are now adopting other full-text search engine web search provides two reasons .
On the contrary, if we are looking for a product or service , then the Index on a slight advantage because the index directory submission sites are required to provide the site title and description , and the limitations of words, so site owners will use the most concise language summarize their scope of business , people seem clear. while the majority of full-text search engine directly extract the page title and body as the link title and description used full-text search engine people have such an experience , that is, the information displayed in search results often too messy, people can not judge a glance the nature of the site .
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